Google Making It Easy Google is piloting a program where we send beacons to businesses with physical locations to make their venues more visible to customers with mobile devices. Beacons are small transmitters that send one-way signals that are read by customers’ phones. This location information can be used across a wide range of services […]
Proximity Marketing Naples
Today there are many opportunities for proximity marketing because the barrier to entry is much less expensive than years past. Many large companies will create their own beacon app, which assuredly will be very effective. However, the good news for small businesses is that with new beacon apps that are not brand specific, Naples small […]